I recently read an article about the importance of having a platform and branding to attract a publisher and sell books. It had a lot of good things to say but this topic has always left me with a big question mark. I’m a fiction writer. I’m more of a jack-of-all trades than an expert at any one thing. This applies more to nonfiction authors, right? Someone who writes a book about finances has a built-in platform of financial expertise and can travel the country teaching people valuable lessons about managing money. But fiction authors write about all sorts of topics/themes and may not be an expert at any of them. In my first novel, Snow Angel, the theme is the classic redemption story of God’s love. Duchess and the Dragon is finding your own faith and growing in that, Wind Dancer – spiritual warfare, Love’s First Light – forgiveness and my latest book, Angel’s Den, domestic violence. While writing and researching these books I learned a lot, but I don’t feel qualified to get behind a microphone and claim to be an expert at any of these themes. (Never mind that pesky fear of public speaking). When it comes to branding myself and platforms I’ve always felt clueless. What am I an expert at? What knowledge or ability do I have that other people would like to learn?